Perfectly Personalized: Ditch the Generic Sales Approach & Stand Out From Your Competition -PAAWW#18
PAA Webinar Wednesdays-supported by Multifamily Insiders
Event Details
In a market where renters have countless options, generic sales pitches fall flat and a one-size fits all approach to leasing simply doesn't cut it anymore. This webinar is designed for leasing consultants, property managers, regional managers, and marketing directors who want to elevate their sales performance by embracing differentiation and modern sales strategies. Discover how to move beyond generic pitches and create tailored interactions that not only attract and convert prospects but builds brand loyalty, too. You'll learn how small, intentional touchpoints can significantly boost closing ratios and strengthen overall performance across your organization. Join us as we explore innovative strategies, tools, and techniques to elevate your property's unique value proposition. By adopting these advanced strategies, you'll not only differentiate your property but also elevate your career by becoming a leader in innovative, results-driven sales approaches.
Key Takeaways:
- Leveraging Data for Tailored Sales Strategies: Explore the types of data you should be collecting and how to use this information to craft personalized outreach and follow-up strategies that resonate with prospects.
- Implementing Personalized Marketing Tactics: Gain insights into low-cost, easy-to-implement marketing tactics that can personalize the renter journey from the first touchpoint to move-in day.
- Measuring Success & ROI: Learn how to measure the effectiveness of your personalized sales strategies and understand the return on investment (ROI) through key performance indicators (KPIs).
Kristi Fickert is the Senior Vice President of Growth and Marketing at Kurie. She has 25 years of multifamily experience and spent 15 years in a senior-level marketing role for one of Nation's Top 50 management companies before working in the digital agency and technology sectors of the industry. She is an instructor for apartment associations around the country and has presented for a variety of industry events, including AIM, IREM, NAA and Multifamily Insiders. In addition, she has been a featured speaker for the Cincinnati Reds, Urban Land Institute, and Commercial Real Estate Women. Kristi has also been featured on six different podcasts, has been published in UNITS magazine and spent four years in public office as a City Councilwoman.
PAA Webinar Wednesdays-supported by Multifamily Insiders-is the largest weekly premium webinar series in the multifamily industry, helping you gain the skills to improve your performance and advance in your career! Through this program, you get access to innovative ideas, best practices, and emerging trends from a variety of topics, including customer service, leasing and marketing, resident retention, career advancement, leadership techniques, and other property management skills to become a superstar at your company and/or in your profession!
For More Information:
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